What you will achieve in just 6 weeks
Charge What You’re Worth – Set profitable prices and confidently raise your rates. Attract High-Quality Clients – Get fully booked with clients who respect your time and pay on the day. Simplify Your Business – Streamline your marketing, finances, and admin so you can focus on what you love. Build a Sustainable Career – Grow your business in a way that protects your body, energy, and time. This isn’t just a course - it’s a 6-week coaching program designed to create real momentum. You’ll be supported every step of the way with direct access to Lisa, weekly live sessions, and a tight-knit group of farriers and trimmers working towards the same goals. You’ll also receive lifetime access to the full Beyond the Hoof course, so you can revisit lessons, dive deeper, and continue building on your progress long after the 6 weeks are done.
What You'll Get:
Weekly Group Coaching
Each week, you'll have a group call with Lisa and a small group of your peers, where she will take you all through the high level concepts from Beyond Thew Hoof, have the opportunity for a Q&A where Lisa can target quick wins and tackle urgent challenges in your business, and point you to the specific learning materials you'll need from the course. It's like having a business coach, accountability partners and mentor all rolled into one!
Weekly Hot Seat Sessions
You'll have the opportunity to either witness or participate in a hot seat session each week. Lisa will take a deep dive with you into your Big Picture Vision and your Why, help build long term goals for your business, and clear out any road blocks standing in your way. Create the business of your dreams.
Lifetime Access to Beyond The Hoof
You will have lifetime access to The Glorious Hoof Academy's flagship business course, Beyond The Hoof: From a Great Service to an Outstanding Business. That includes all future updates on this bespoke course built for hoof care professionals by someone who has done her time in the trenches for over a decade.
Are you feeling overwhelmed in the business side of things?
Are you wondering how to take your passion for hoof care and finally turn it into a business that supports your life—not one that drains it? Or maybe you’ve been doing this a while - working long days under horses, juggling admin in your spare time - but you’re still not seeing the income, stability, or freedom you hoped for. It’s like your business is running you, not the other way around. You’re not alone. Most farriers and trimmers are taught how to trim, shoe, and handle horses - but no one teaches us how to run a profitable, sustainable business. That’s where this 6-week group coaching program comes in. You’ll get targeted support, weekly live sessions, and access to a full suite of tools designed to help you make smart changes fast - so you can stop spinning your wheels and start building a business that works.
"The Beyond the Hoof business course has given me so much knowledge and different skills, all specially tailored to running an equine business. I was overwhelmed, doubtful of myself, and didn’t know where to even start when it comes to running my own business. Covering mindset work, financials, administration, and branding to name a few I now feel so much more confident and capable of running a successful, sustainable, business that I enjoy! Without Lisa’s support and the skills I have gained, I wouldn’t have been able to manage start my business through difficult circumstances" - Ivy Felstead, Harmonious Hoof Care
Why THIS program works
Most business courses aren’t built for hoof care professionals - this one is. You won’t just learn theory. You’ll implement real strategies in real time, with direct support to help you apply them to your unique business. This program is designed to give you clarity, confidence, and a practical roadmap to a more profitable, sustainable business - without burning out. You’ll be guided step-by-step over 6 weeks with high-touch coaching, a supportive community, and proven systems that actually work in the hoof care industry.
So what is Beyond The Hoof, Anyway?
Over the course of the next 6 weeks, TGH Academy will be there every step of the way to walk you through Beyond The Hoof: From a Great Service to an Outstanding Business. Covering concepts like finding your “why” and combating self-doubt, pricing strategies to get the most out of your precious work hours, client communication and boundary setting, understanding and implementing branding and marketing, - AND - Setting some kick arse goals in place, to ensure your business is ready to support YOU while you do what you do best – look after those hooves!
Nurturing a Success Mindset
Success starts from within. Learn to combat self-doubt, avoid burnout, and align your "why" with your vision. Build mental resilience, set boundaries, and connect your values to your business for a strong foundation.
Nailing the Financials
Understand your costs, master pricing strategies, and manage cash flow for growth. This module covers financial tools like profit and loss statements and the Profit First system, giving you control over your business finances.
Stress-Free Admin
Streamline your operations with time management, invoicing, and scheduling tools. Simplify client communication and inventory tracking, freeing up time to focus on what you love—helping horses.
Build Your Brand
Stand out with a strong brand identity. Learn to define your unique point of difference, attract ideal clients, and position yourself in the competitive hoof care market.
Marketing to Attract Your Ideal Client
Fill your books with your ideal clients with targeted marketing. From website optimisation and social media to email campaigns and ads, this module helps you authentically promote your services and grow your business.
Goal Setting & Growth Planning
Turn your vision into action. Set SMART goals, create a roadmap, and learn growth strategies to expand your business while staying aligned with your values.
Michelle - Horse in Hand
"As an equine bodyworker, finding business courses tailored to my needs is rare. Signing up for The Glorious Hoof Academy’s 12-week course was the best decision! It’s helped me better understand my clients, price my services correctly, and gain confidence to dive deep into my business. The engaging weekly topics and supportive group chats made it invaluable—even for my equine massage business. Thank you, Lisa!"
Emma Fowler - Ekwos Ultimate Hoof Care
“Lisa has been both a friend and mentor to me for many years now. In fact, if it wasn’t for her I doubt I’d still be in the industry. Lisa is incredibly kind and generous with her knowledge and I credit a lot of my success and confidence as a hoof care provider to her guidance. If you have the chance to work with her in any capacity, do it - you won’t regret it!”
Michelle - Functional Hoof Care
"The Financials module completely changed how I manage my business numbers. The Profit First system was a game-changer—I’ve already started implementing it, and I feel more in control of my finances than ever before!"
All Supported By:
Guided Workbooks and Templates
Our comprehensive workbooks guide you through each concept with detailed instructions, offering invaluable support to help you implement these strategies in your own business effectively.
Spreadsheets
Nail your financials with our exclusive spreadsheets, meticulously tailored to optimise processes and equip you with essential insights for confident decision-making.
In-Depth Materials
For a comprehensive learning experience, you will appreciate these materials as they summarise key lecture points and provide in-depth understanding of concepts covered in the course.
Your Path to Success Starts Here
Embark on a 6-week journey with TGH Academy to unlock the secrets of running a successful hoof care business, with the support you need. From defining your 'why' to setting ambitious goals, we've got you covered.
Pricing and Enrolment Options
Full Access to Beyond the Hoof and Group Coaching – Upfront payment of $1,500 Payment Plan 1: $550/month for 3 months TGH Academy offers a 30-day money back guarantee. If you do the work and are not satisfied with the change in your business within the first 30 days, a full refund will be given. You can try the course and decide if it is right for you! So, are you ready for your business to start working for you?
Beyond The Hoof: From a Great Service to an Outstanding Business Curriculum
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1
Onboarding
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(Included in full purchase)
Business Administration Essentials
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(Included in full purchase)
Guide: Australian Business Admin Essentials
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(Included in full purchase)
Welcome to Beyond the Hoof
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(Included in full purchase)
Terms and Conditions
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(Included in full purchase)
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2
Nurturing a Success Mindset
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(Included in full purchase)
Video Lesson: Self Doubt and Overwhelm, Your Why and Your Big Picture Vision
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(Included in full purchase)
Workbook: Your Why and Your Big Picture Vision
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(Included in full purchase)
Video Lesson: Mental Health, Beliefs and Values
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(Included in full purchase)
Workbook: Beliefs and Values
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(Included in full purchase)
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3
Nailing the Financials
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(Included in full purchase)
Video Lesson: Money Mindset, COGS & Expenses, Pricing Strategies
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(Included in full purchase)
Key Takeaways: Changing the Narrative
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(Included in full purchase)
Key Takeaways: Taking Responsibility
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(Included in full purchase)
Key Takeaways: Paying Attention
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(Included in full purchase)
Key Takeaways: COGS vs. Expenses
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(Included in full purchase)
Quiz: COGS or Expenses?
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(Included in full purchase)
Video Lesson: How Much Does it Cost You to Trim One Horse?
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(Included in full purchase)
Spreadsheet Pack: Pricing Calculations and Margins
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(Included in full purchase)
Video Lesson: Margins, Profit & Loss, Cashflow
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(Included in full purchase)
Key Takeaways: P&L and Cashflow
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(Included in full purchase)
Spreadsheet Pack: Profit & Loss, Cashflow
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(Included in full purchase)
Video Lesson: Profit First and Forecasting
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(Included in full purchase)
Key Takeaways: Financial Forecasting
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(Included in full purchase)
Spreadsheet Pack: Profit First
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(Included in full purchase)
Spreadsheet Pack: Forecasting
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(Included in full purchase)
Key Takeaways: Pricing Strategies
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(Included in full purchase)
Recommended Reading
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(Included in full purchase)
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4
Stress-free Administration Management
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(Included in full purchase)
Video Lesson: Time Management and Software Systems
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(Included in full purchase)
App Links
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(Included in full purchase)
Video Lesson: Client Management
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(Included in full purchase)
Video Lesson: Inventory and Scheduling
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(Included in full purchase)
Template: Customer Policy
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(Included in full purchase)
Template: Price Change Letter
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(Included in full purchase)
Template: Privacy Policy
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(Included in full purchase)
Spreadsheet: Inventory Checklist
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(Included in full purchase)
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5
Build Your Brand
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(Included in full purchase)
Video Lesson: Brand Design
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(Included in full purchase)
Example: Brand Board
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(Included in full purchase)
Colour Psychology
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(Included in full purchase)
Video Lesson: Competitors, Your POD, Your Ideal Client
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(Included in full purchase)
Template: Competitor Analysis
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(Included in full purchase)
Workbook: Your Ideal Client
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(Included in full purchase)
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6
Marketing to Attract Your Ideal Client
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(Included in full purchase)
Video Lesson: Web Optimisation, Copywriting and Socials
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(Included in full purchase)
Example: Website Flow
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(Included in full purchase)
Video Lesson: Facebook, Content Planning, Email Marketing and Sales Funnels
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(Included in full purchase)
Workbook: Sales Funnels
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(Included in full purchase)
Template: Marketing Plan
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(Included in full purchase)
Workbook: Copywriting
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(Included in full purchase)
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7
Goal Setting and Growth Planning
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(Included in full purchase)
Video Lesson: Setting Your Goals
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(Included in full purchase)
Materials: 5 Stages of Small Business Growth
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(Included in full purchase)
Materials: Business Growth Guide Checklist
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(Included in full purchase)
Workbook: Goal Setting
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(Included in full purchase)
Spreadsheet: Goal Breakdown
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(Included in full purchase)
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8
Where to Next?
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(Included in full purchase)
Take Your Learning to the Next Level with 1:1 Coaching
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(Included in full purchase)
Meet Your Instructor
I’m Lisa Agius-Gilibert, founder of The Glorious Hoof. Since 2012, The Glorious Hoof has grown from a small side hustle gig into a thriving, 6-figure business. Along the way, I’ve learned that success in hoof care isn’t just about your passion and skill - it’s about having the right business strategies in place to support your success. My journey has been shaped by a commitment to continual learning, not only in hoof care but also in business education. I’ve seen far too many talented hoof care professionals leave the industry - not because they lack skill or drive, but because their business processes weren’t sustainable or profitable. This program will give you the tools, strategies, and support to build a business that pays the bills, supports your lifestyle, and fuels your passion for helping horses. Beyond the Hoof is here, now, to bridge that gap.
Frequently Asked Questions
What is Beyond the Hoof: The Fast-Track Coaching Program? A 6-week group coaching experience designed to give you the core strategies you need to build a thriving, profitable hoof care business. You’ll also get lifetime access to the full Beyond the Hoof course (12 modules), so you can revisit and go deeper as your business grows. How is this different to other business coaching? This isn’t just theory or general advice. It’s tailored specifically for farriers and trimmers - real strategies that actually work in your industry, delivered with weekly coaching and high-touch support from Lisa. How much time will I need to commit each week? Live coaching calls are one hour per week, with optional hot seat sessions and community discussion. If you’re short on time, you can just show up to the coaching and implement one small action per week - we’ll help you choose the ones with the biggest impact. Do you offer a money-back guarantee? Yes. If you join and complete the work for the first 30 days but don’t feel the program is a good fit, TGH Academy offers a 30-day full refund guarantee. I’m worried about the cost. Do you offer payment plans? Yes. You can pay $1,500 upfront, or choose a 3-month payment plan of $550/month. Please contact TGH Academy via email at [email protected] if you require more options.
Are You Ready to Elevate Your Business?
Join our 6-week program and revolutionise your approach to hoof care. Let us guide you towards a profitable and fulfilling business.